Journee Partners with Swiss Startup Association for its Fractional CMO Offer

A partnership that simply makes sense. Two teams bringing their strengths together, aiming to make it easier, for the Swiss-based founders, to climb the entrepreneurship mountain. 

Fractional CMO by Journee GmbH for the Swiss Startup Association Community

The beginning of 2026 brought a brand new and exciting partnership for Journee GmbH: joining forces with the Swiss Startup Association - key player supercharging the local startup ecosystem.

Working to improve the framework conditions for Swiss startups through political advocacy, education, and community support, empowering them to grow, innovate, and thrive - this is the mission the Swiss Startup Association is on.

Journee is a marketing boutique consultancy based in Luzern: a power-team of 2 digital-first marketing professionals with proven success in operational and leadership roles. Well-connected with a comprehensive and complementary network of professionals, Journee is a discerning startup partner for 360° digital, marketing and tech projects.

A partnership that simply makes sense. Two teams bringing their strengths together, aiming to make it easier, for the Swiss-based founders, to climb the entrepreneurship mountain. 

Marketing can be scary for startups that do not already have a marketing professional in the founding team. However, sooner rather than later, the time comes to put marketing on the table - or better, to bring a marketing expert at the leadership table.

The key elements of startup marketing nowadays are primarily about clear positioning, founder trust, authentic content, smart distribution, and sustained visibility. 

Here is where Journee comes in with its core Fractional CMO offering: 2 seasoned professionals to choose from, deeply seated in your team, working on-site, hybrid or remote, with a flexible contractual framework. A true sparring partner, not an external service.

Additionally, the Swiss Startup Association community enjoy a special 10% offer for the first 6 months of Fractional CMO agreements with the Journee team. This can be redeemed on the Swiss Startup Association website or by contacting directly our team.

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Why Should Startups Hire a Fractional CMO?